1:00- 5:00 PM
Registration
3:00 – 3:30 PM
Digital Embellishment Alliance Roundtable
3:30 PM – 4:00 PM
Recruiting Young Generations (Sponsored by FSEA NextGen Leaders Society)
4:00 PM – 5:00 PM
NextGen Leaders Society Reception – Poolside Patio
5:00-7:30 PM
Supplier Trade Fair/Opening Reception
7:30 – 8:30 AM
Registration
7:30 – 8:30 AM
Continental Breakfast and Supplier Trade Fair
8:30 – 9:15 AM
Keynote Presentation: The Power of Sensory Marketing in Direct Mail
>>Trish Witkowski, Foldfactory (Sponsored by Sappi Paper)
9:15 – 10:00 AM
Hot Markets for Embellishments – Coatings and Metallics (Panel Discussion)
>> Chris Leary, Gietz-Vinfoil; Jason Leonard, NEENAH; Corey Lewis, Azuki Trading Card Game
10:00 – 10:15 AM
The Embellishment Evolution: How Variable Foil and UV Open the Door to New Marketing Experiences
>> Eddie Davin, bigDAWGS
10:15 – 10:30 AM
Break
10:30 – 11:00 AM
Stump the Techs – Hot, Cold and Digital Challenges (Panel Discussion)
>> KC Chapin, Absolute Printing Equipment; Matt RedBear, Elite Print Finishing; James McGowan, TPC Printing & Packaging; Josh Cannon, TPC Printing & Packaging
11:00 -11:45 AM
Start-Up to Shelf: A Collaborative Design-to-Print-to-Embellish Success Story
>> David Lukshus & Lindsey Frimming, Cog LLC; Laura Hoover, Hub Labels; Cara Zoltowicz, Oliver, Inc.
11:45 – 12:15
Why Touch is Print’s Greatest Weapon
>> Kevin Abergel, Taktiful; Eric Vessel,
Taktiful
12:15 -1:30 PM
Supplier Trade Fair and Lunch Buffet
1:30 – 2:15 PM
Your Voice Matters: How Print Is Showing Up in Washington
>> Ford Bowers, CEO, PRINTING United Alliance
2:15 – 2:45 PM
Navigating EPR Regulations for Carton & Labels in 2026
>>Miller Thornton, Sustainability Manager, Brook + Whittle
2:45 – 3:05 PM
Embellishment Innovations: Understanding Cast and Cure and Its Applications
>> Tim Cain, Breit Technologies
3:05 – 3:20 PM
Break
3:20- 3:40 PM
Embellishment Innovations: Adobe’s Project Goldsmith – PDF Automation for Embellishments
>> Mike Scrutton, Adobe
3:40 – 4:00 PM
Embellishment Innovations: Metallic/Holographic Substrates
with Digital Print
>> Mark Kempster, Unifoil; Mark Geeves,
Color-Logic, Inc.
4:00 – 4:45 PM
Leveraging Embellishments for Brands (Panel Discussion)
>> David Hutchison, BrightMARKS; April Lytle, Scodix
5:00 – 7:30 PM
33rd Annual FSEA Gold Leaf Awards Reception and Presentation of the Service Award to Tommy McEwen, McGraphics Inc.
8:30 AM – Noon
Guided tour of BindTech (bookbinding and postpress services)
![]()