Sessions

Print Embellishment Conference

Sponsored by:

April 9

3:15 PM - 4:45 PM

Speakers

Steven Roberts, Elite Print Finishing

Mike Devereux, Wipfli

Jessica-Marie Hutchison, CFAR

Join Us for Bonus Conference Content during the Business Breakouts!

Business Breakouts are 30-minute roundtable experiences where an expert moderator shares information to spark conversation and then attendees learn from others in the room. The breakouts begin with a short 5 to 10-minute personal story/experience on the topic and then moderators will lead discussions in the room with a series of questions to find out what other companies have done when facing challenges in common business areas. We want everyone to learn from the others in the room in an informal way.

Recruiting & Retaining Employees Moderator: Steven Roberts, Elite Print Finishing
Finding – and keeping – qualified team members is perhaps the #1 challenge facing print finishing businesses today. Steven Roberts, Elite Print Finishing, shares his company’s experiences and experiments in employee recruitment and retention. Then, he’ll open up the floor to find out what techniques others are using to stay fully staffed and keep the presses rolling.


Tax Credits, Incentives & Policy Update Moderator: Mike Devereux, Wipfli
Mike Devereux is a partner and leads the manufacturing industry group for Wipfli, a tax advisory and consulting firm. Join him for a discussion of current tax credits and incentives available for the sector, along with an outlook on tax policy, driven by the current and future, incoming Congress and Administration.


Business Ownership Transitions Moderator: Jessica-Marie Hutchison, CFAR
CFAR, Inc. is a consulting firm that leads family business enterprises in business transitions and leadership succession. Join Jessica-Marie Hutchison, along with Universal Engraving Inc. President Ross Hutchison and Infinity Foils, Inc. Vice President Haley Hutchison-Quick, as they discuss some of the processes and challenges during these transitions and then lead the conversation among attendees about the potential pitfalls and path to success, sharing insights from their own transitions..

April 10

8:30 AM - 9:15 AM

Speaker

Vicki Strull,
Vicki Strull Design (Sappi Paper)

Keynote Presentation:
Feel the Difference: Revealing How Embellishments Support the Power of Touch in Retail, E-commerce and Marketing Communications

Why is touch such a powerful influencer when we shop, unbox, or learn about a product? Touching affects our perceptions of quality, luxury, durability, and even credibility. In this keynote, you’ll learn why touch is impactful across all marketing touchpoints, including packaging, how to encourage people to touch more when researching or shopping, and how to talk about the ROI of embellishments across omni-channel marketing. Throughout this presentation, you’ll see a variety of techniques to captivate and inspire touch—all of which are 100% recyclable. Sponsored by Sappi North America.

April 10

9:15 AM - 9:45 AM

Panelist

Michael Aumann,
KURZ (moderator)

Bob Nickel Print Embellishment Conference

Bob Nickel,
TPC Packaging

Joe DeBoy, NAPCO

Importance of Technical Expertise when Selling Embellishments (Panel Discussion)

Hear from industry experts on their experience in how important technical knowledge is when selling embellishments such as metallics, spot coatings, and more. Learn how expertise with processes including foil stamping and embossing, digital foils and spot coatings, and cold foil can help take a print job to a fully embellished job.

April 10

10:00 AM - 10:30 AM

Speaker

Adam Peek Print Embellishment Conference

Adam Peek,
Meyers Printing

Selling Sustainable Packaging: The Do’s and Dont's

A few years ago at a printing and packaging show, I noticed everyone was talking about how sustainable their widget was and it hasn’t gone away at all!

So how do you stand out? How will you get shouted down?

I’ll be discussing the do’s and don’ts of selling sustainability based on the last decade of selling print and packaging. Join me!

April 10

10:30 AM - 10:45 AM

Speaker

Seth Levenstein, ITW ShineMark

Update on New FSEA Study on Recycling of Transfer Metallic
Decorated Paper/Board

Seth will share, for the first time, the recent results of a new study commissioned by FSEA on the recycling of transfer metallic decorated paper/board. He will summarize the testing recently completed a the Van Dyke Recycling Center where foil decorated paper/board was tested to determine how it is sorted and processed in the recycling process. Printed copies of the studies and press release discussed in the presentation will be available to all attendees.

April 10

10:45 AM - 11:30 AM

Panelist

Karen Kromat,
Case Paper

Paul Furse, Scodix

Eric Longnecker,
Diamond Packaging

Dennis Bacchetta, Diamond Packaging

Sustainability and Embellishments (Panel Discussion)

A collection of industry experts involved with sustainable issues in regards to print embellishment processes will discuss a variety of topics on recent studies, how brands are reacting to embellishments, and what is needed in the future to help develop more information on the subject.

April 10

11:30 AM - Noon

Speaker

Christine Yardly Print Embellishment Conference

Christine Yardley,
Print Panther Direct

Digital Print and Digital Embellishments Work Together

Hear from one of the most creative minds in digital embellishment design. Christine will share with the audience tips on how to design for both digital print and embellishments and how they can work together to create the optimum results. She will share examples of remarkable pieces utilizing both print and embellishments and discuss how each were produced.

April 10

1:30 PM - 2:15 PM

Speaker

Sabine Lenz, PaperSpecs

Print and Embellishment Trends 2024

Are you ready for what’s coming next? Sabine Lenz will share the trends that dominate this year’s print design world, explain why they appeal to clients and designers alike, and show the hidden benefits to using them in your own work. Attendees will discover little-known ways to apply them to small print runs and hear tips for making them your own, even on a low budget. Even applying JUST ONE or two exciting on-trend techniques can make even the simplest print project come alive.

April 10

2:15 PM - 3:00 PM

Panelist

Ross Hutchison, Universal Engraving, Inc

Mark Schumacher, Metal Magic

Daniel Rivera, H+M USA

Foil Stamping & Embossing Engravings: Latest Technology and Cost Saving Techniques (Panel Discussion)

Learn from leading engraving suppliers in the industry on the latest technologies in design and manufacturing of foil stamping and embossing engravings. Also, the panel will discuss cost saving tips and techniques on important when ordering and utilizing engravings on press.

April 10

3:15 PM - 3:45 PM

Panelist

Stefan Congram, Cartamundi

Doug Fontana,
Xplor Group

Jim Singer,
Brodnax 21C

Brandon Lesley, Fanatics

Trading Card Embellishment Trends – Current Landscape and Future Outlook (Panel Discussion)

The trading card industry has continued to see strong growth in both the sports and gaming segments of the industry. The Dallas area is a hub for much of the production and distribution of trading cards. Hear from our panel of experts who work with trading cards daily. The panel will provide an insight on the current trends and future predictions of the industry as well as how embellishments continue to be important and a large contributor of trading card industry’s success.

April 10

3:45 PM - 4:00 PM

Panelist

Rod Franson, Carlson Print

Tim Cain, Breit Technologies

Chris Hogge, Harris & Bruno

Growth of UV Curing Technologies for Coatings, Printing, and Other Embellishments (Panel Discussion)

UV and UV LED curing technologies continue to grow for print and print embellishments. This panel will discuss the best fit for both conventional UV and UV LED curing and where it is currently being used for offset, flexo, and digital print as well as with special embellishment technologies such as cold foil transfer, Cast & Cure, flood and specialty UV coatings, and digital inkjet foils and coatings. Panel members will share their experience with UV and UV LED technology for specific applications and its advantages and disadvantages for both embellishment and print.

April 10

4:00 PM - 4:45 PM

Host

KevinAbergel Print Embellishment Conference

Kevin Abergel, Taktiful

Print Embellishment Conference Trivia: What Did You Learn Today? Networking, Fun and Prizes!